With a new design that potentially ditches the headphone jack but gains wireless charging the 7 could be one of Apple's boldest new products in years.
While iPhone 6s was never going to be the design overhaul of the century, instead what it did bring was a revolutionary new pressure-sensitive screen and an outstanding new camera that could shoot 4K.
If the iPhone 5se and its potentially smaller screen aren't for you then read on as we've compiled some of the biggest features that are being rumoured for the iPhone 7.
The iPhone 7 could lose the headphone jack...
Once considered a sin beyond reproach, it seems as though Apple may finally be ready to let go of the traditional headphone jack on the iPhone.
Instead the headphones would connect via either Bluetooth or through the iPhone's Lightning Port on the bottom.
While the news had sparked some controversy among the general public we did point out that if true, Apple's decision could be a brilliant one.
Adding fuel to the flames were a number of tweets reportedly showing a basic concept drawing of the iPhone 7's new design.
The iPhone 7 might support wireless charging...
This is, weirdly, a longshot when it comes to Apple. The company is famously picky when it comes to adopting new technologies.
As a case in point the iPhone 6 launched with NFC but the technology has, so far, only been limited to the delivery method for Apple Pay.
Wireless charging isn't what you might call an 'essential' feature, rather it's something that adds convenience. On top of that it could be space inside the phone's case that Apple is simply not willing to spare.
There have been rumours that Apple is working on a innovative new WiFi-powered charging technology that would allow you to charge the iPhone wirelessly over long distances.
The iPhone 7 could be water-resistant...
Apple's flagship smartphone has remained stoically, sometimes infuriatingly, vulnerable to water damage.
With one less port to worry about (the headphone jack) it now seems more likely than ever that Apple could finally add waterproofing to the iPhone.
Indeed there have been claims by some that the iPhone 6s seems to be incredibly resistant to water in general, although Apple has made no formal confirmation that the product uses waterproofing.
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